Related Clues:

• Severe Allergy brand
• "Mother, please, I'd rather do it myself!" product
• Product with the old ad catchphrase 'Mother, please, I'd rather do it myself!'
• Big name in pain relief
• Alternative to 36-Across
• OTC pain reliever
• Painkiller brand
• Relief provider since 1916
• Tablet brand
• 'The pain reliever hospitals use most,' its old ads said
• "The pain reliever hospitals use most," its old ads said
• Painkiller with a Meltaways children's brand
• Its website includes a Headache Center
• Headache relief brand
• Pain reliever sold in Liqui-Gels