Possible Clues:

• Texas city hidden in "draw a conclusion"
• Texas home of the Dr Pepper Museum
• Baylor’s environs
• Texas city featured in most "Fixer Upper" episodes
• City that calls itself 'The Heart of Texas'
• City that anagrams to "a cow"
• City halfway between Dallas and Austin
• City south of the Metroplex
• Texas city linked to a 1993 siege and massacre
• Only major U.S. city with a radio station whose call letters spell the city's name