Possible Clues:

• Characteristic melody
• Article on elementary particle's good — let's hear it every time
• Characteristic air with which Esme casually wears skimpy garment
• Something with a very short life in the German capital? Who Do You Think You Are Kidding, Mr Hitler?
• A number of TV series, perhaps, that could make me honest and good
• The song about me plays at start of picture
• The One Show tune, perhaps
• *"I'll Be There for You" on "Friends," e.g
• Refrain from TV? Seem agitated in skimpy undies
• The ballad about yours truly plays at start of picture