Related Clues:
- Common comment graphic
- Buzzworthy item
- Idea that spreads in a culture
- Something that gets passed around a lot
- Bottle flipping in the mid-2010s, e.g
- Online fad
- Viral social media post
- 'Elmo Rise' or 'This Is Fine,' for example
- Oft-retweeted photo, often
- Social media spreader
- Would-be volunteer's cry
- It's big for a little while
- Funny image macro, for example
- Thing everyone "must have" for a time
- Its life span is short