Related Clues:

• Paid space
• DVRs get rid of them
• TV break fillers
• TiVo users may skip them
• Modern-day pop-ups
• Zapper's targets
• Magazine revenue sources
• Paper back items?
• TV station revenue sources
• Pop-ups, perhaps
• Print pitches
• Circular contents
• Spots with slogans
• Program breaks
• Only reason to watch the Super Bowl, some say