Related Clues:

• 'Blood and Fire' for the Salvation Army
• "Eureka" in California, e.g.
• ''Live free or die,'' e.g.
• 'Be prepared,' e.g.
• Ad writer's output
• Campaign staple
• Tag line
• Memorable saying
• Saab's "Born from jets," e.g.
• Recurring musical phrase
• Inspirational phrase
• 'In God We Trust,' e.g.
• Most U.S. states have one that isn't in English
• "Just do it," for one
• Part of a seal