Possible Clues:

• Poet Kipling
• Reservoir in Staffordshire northwest of Leek
• -- Lake, a reservoir near Leek, in Staffordshire
• Author Kipling
• and 20 across, just so many of his stories
• - - Kipling
• Fuzzy Wuzzy poet's first name
• 'Just So Stories' author's first name
• Kipling's first name
• Creator of Kim and Mowgli