Possible Clues:

• Insulating material, like finest used by sailor
• A call to the emergency services to collect the optimum in fire protection
• Turns up, African country comes across finest old style of dangerous building substance
• Hazardous fireproofing material
• Lincoln admitting bender with drunks knocking back a mineral laced with harmful stuff
• Like finest, outstanding, incombustible material
• A cry for help about top material that's dangerous
• American appeal for help securing top quality insulating material
• A call for assistance carrying cream building material
• Harmful stuff when former footballer so drunk