Possible Clues:

• Demagogue's asset
• Impressive quality of cleaner -- one's mother
• Glamour boxing is a strength of character
• Cleaner is the old lady making appeal
• Perhaps charm is a manifestation of it
• Is mother after cleaner showing attractive personality?
• Church airs broadcast by missionary leader with a personal appeal
• Appeal of article on timeless reform movement
• Cleaner aims to revise appeal
• Personal appeal of woman who does and is attached to mum