Possible Clues:

• It sells a lot of build-it-yourself furniture
• Big blue and yellow store
• Many of its products are named for Scandinavian places
• Labyrinthine furniture store
• Trendy furniture store
• Company that makes the Ektorp sofa
• Assemble-it-yourself chain
• Ingvar Kamprad's company
• Store from Sweden
• Name in Scandinavian furniture