Possible Clues:

• There is something about that part of the hospital that makes it all worthwhile
• For services rendered for fighting in such a ruddy setting
• There's fighting in what may be ruddy well offered
• First word on a 'lost dog' sign
• It's given for service or attainment
• Artist's backpay
• Gift or prize for good deed
• Retiring artist getting just deserts
• Gift or prize for good deed or help
• Is this what you get for fighting in the red?