Possible Clues:

• Like 'Have a nice day'
• Everyday name accepted by pagan god
• Contents of lab analysis lacking interest?
• Obviously that's the heathen god around the North
• Dull old god without name
• No originality for this heathen god around the North
• Well-worn
• Prohibit almost everything in flat
• Everyday name assumed by God
• Uninspiring name adopted by god