Possible Clues:

• Name on a pair of jeans
• ___ Strauss Denim Co
• Jeans popularizer Strauss
• Primo —, Italian writer and chemist
• A son of Jacob and Leah
• The Strauss who first patented blue jeans
• Retailer Strauss
• Denim magnate Strauss
• ___ Johnston, former fiancé of Bristol Palin
• Founder of Genesis?