Possible Clues:

• It's crisis time - I've dropped what goes with the fish
• This is serious ... my fish supper costs less!
• French fries costing less? It's a critical situation
• Reports of crisis and reduction at fast food outlet
• See 4
• Things really get difficult when . .
• It's desperate special offer at the takeaway?
• It's a crisis, if fast food has come from upstairs