Possible Clues:

• Case of dill imported by fruit vendor
• Hawker, one using a bike, it's said
• Street trader
• Repeats idea on regular cycle
• Salesman - one in the saddle, we hear
• Dates and lemons originally stocked by fruit seller
• One, say, in velodrome reported as small-time retailer?
• Dill regularly stocked by fruit seller
• Mobile salesman's amazing deal available with present casing
• Articulated bicycle worker/seller