Possible Clues:

• Military mind game, for short
• Campaign to influence emotions and morale, informally
• Military propaganda, for short
• Bit of mental warfare, briefly
• CIA mind-game initiative
• Military persuasion, for short
• Military propaganda effort, for short
• Intelligence tactic that's a mind game, informally
• 'Hearts and minds' military maneuver, briefly
• Military initiative that seeks to influence the enemy's mind, informally