Possible Clues:

• Slogans
• "We are not alone" and "The truth is out there"
• 'Just Do It' et al
• They conclude jokes about genitals must be cut
• Movie poster features
• Many 'Mad Men' pitches
• Fancy stealing funny things
• Section heading in an IMDb listing
• Misshapen genitals, funny things?
• Catchwords